Your personal data belongs to you. This Privacy Policy explains exactly what information ali88 collects, why we collect it, how we use it, and what controls you have over it as an ali88 player based in Malaysia or elsewhere.
These six principles govern how ali88 handles every piece of personal information it collects from players across Malaysia and beyond.
We collect only what is genuinely necessary to operate your account, process payments, and comply with responsible gambling obligations. We do not harvest data for its own sake.
ali88 does not sell, rent, or lease your personal data to third parties for their marketing or commercial purposes. Your information is not a product we trade.
All data transmitted between your device and ali88 servers is protected by 256-bit SSL/TLS encryption. Stored data is encrypted at rest using industry-standard algorithms.
You have the right to access, correct, export, and request deletion of your personal data at any time by contacting our support team. We respond to all data requests within 30 days.
We retain your data only for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable law. Account data is deleted within 90 days of account closure where no legal obligation requires retention.
In the event of a data breach that poses a risk to your rights, ali88 will notify affected users within 72 hours of becoming aware of the incident and will take immediate remedial action.
This Privacy Policy ("Policy") is issued by ali88 ("we", "us", "our", "the Platform"), the operator of the website accessible at https://ali88.cam and all associated mobile applications, sub-domains, and digital services (collectively, "the Platform"). It applies to all registered users ("User", "Player", "you") of the ali88 Platform and to visitors who access the Platform without registering an account.
This Policy describes the categories of personal data we collect, the purposes for which we process that data, the lawful basis for such processing, your rights in relation to your personal data, and the measures we take to protect it. It is designed to help you make informed decisions about your use of ali88.
By accessing or using the ali88 Platform, you acknowledge that you have read and understood this Privacy Policy. This Policy should be read alongside our Terms & Conditions and Responsible Gambling policy, both of which are incorporated by reference.
For the purposes of this Privacy Policy, the following terms bear the meanings assigned to them below:
| Term | Meaning |
|---|---|
| "Personal Data" | Any information that identifies or can be used to identify a living individual, directly or indirectly, including name, email address, IP address, device identifiers, and financial data. |
| "Processing" | Any operation performed on personal data, including collection, recording, storage, use, disclosure, erasure, or destruction. |
| "Data Controller" | Ali88, as the entity that determines the purposes and means of processing personal data collected through the Platform. |
| "Third Party" | Any individual or organisation other than ali88 or the User, including payment processors, KYC providers, analytics services, and responsible gambling tool providers. |
| "Cookies" | Small text files placed on a User's device by the Platform to store session information, preferences, and analytical data. |
| "KYC" | Know Your Customer — the identity, age, and payment verification process required before withdrawal approval. |
We collect personal data through three primary channels: information you provide directly to us, data generated automatically through your use of the Platform, and information received from third-party service providers where applicable.
| Category | Examples | When Collected |
|---|---|---|
| Identity Data | Full name, date of birth, MyKad or passport number, nationality | Registration & KYC verification |
| Contact Data | Email address, mobile telephone number | Registration |
| Financial Data | Bank account number, e-wallet identifier (Touch 'n Go, Boost, GrabPay, DuitNow), transaction history, deposit and withdrawal amounts in MYR | Deposits & withdrawals |
| Verification Documents | Scanned MyKad or passport, utility bill, selfie photograph | KYC verification |
| Communications Data | Support chat transcripts, email correspondence, feedback submissions | During support interactions |
| Category | Examples |
|---|---|
| Technical Data | IP address, browser type and version, operating system, device type and identifiers |
| Usage Data | Pages visited, games played, session duration, betting history, wagering patterns, login timestamps |
| Location Data | Approximate geographic location derived from IP address |
| Cookie Data | Session cookies, preference cookies, analytics cookies — see Section 7 for full details |
ali88 processes your personal data only for the purposes described below. We do not use your data for any purpose that is incompatible with those stated at the time of collection without first obtaining your consent.
Where data protection laws require us to identify a lawful basis for processing personal data, we rely on the following grounds:
ali88 does not sell, rent, or share your personal data with third parties for their independent marketing purposes. We share personal data with third parties only in the following circumstances:
We engage third-party service providers who process personal data on our behalf and under our instruction for the following categories of services:
All such service providers are subject to appropriate contractual data processing obligations and are not permitted to use your data for any purpose beyond the specific service they are providing to ali88.
We may disclose personal data to competent courts, regulatory authorities, law enforcement agencies, or other governmental bodies where we are under a legal obligation to do so, or where such disclosure is necessary to protect the rights, property, or safety of ali88, our users, or the public.
In the event of a merger, acquisition, restructuring, or sale of all or substantially all of ali88's assets, your personal data may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer prior to its completion, and you will retain all data rights described in this Policy.
ali88 uses cookies and similar tracking technologies to operate the Platform, remember your preferences, and understand how users interact with our services. We use the following categories of cookies:
| Cookie Type | Purpose | Consent Required |
|---|---|---|
| Strictly Necessary | Essential for Platform operation — login sessions, security tokens, payment session management. Cannot be disabled without impairing Platform functionality. | No (essential) |
| Preference / Functional | Remembers your language preference, display settings, and responsible gambling limits set on your account. | Yes |
| Analytics / Performance | Collects anonymous aggregate data on page views, session durations, and feature usage to help us improve the Platform. No personally identifying data is shared with analytics providers. | Yes |
| Marketing | Used to deliver relevant promotional communications where you have opted in to marketing. Does not share data with third-party advertisers. | Yes |
You may manage your cookie preferences at any time via your browser settings. Note that disabling strictly necessary cookies will impair your ability to use certain Platform features, including account login and payment processing.
We retain personal data for no longer than is necessary for the purposes for which it was collected, subject to any overriding legal obligation to retain records for a longer period. The following retention periods apply as a general guide:
Following the expiry of the applicable retention period, personal data will be securely deleted or anonymised in accordance with ali88's data disposal procedures.
ali88 operates globally and your personal data may be processed and stored on servers located outside Malaysia. Where data is transferred to countries that do not provide a level of data protection equivalent to that applicable under our operating licence jurisdiction, ali88 implements appropriate safeguards to ensure your data remains protected, including:
Subject to applicable law, you have the following rights in relation to your personal data held by ali88. To exercise any of these rights, please contact us at [email protected] with your account username and a description of your request:
You may request a copy of all personal data we hold about you. We will provide this within 30 days of your request, in a commonly used electronic format.
If any personal data we hold is inaccurate or incomplete, you have the right to request that we correct or update it without undue delay.
Also known as the "right to be forgotten". You may request deletion of your personal data where it is no longer necessary for the purpose it was collected, subject to overriding legal retention obligations.
You may request that we restrict processing of your data in specific circumstances — for example, while you contest the accuracy of data or while a complaint is under investigation.
Where processing is based on your consent or on a contract, you may request your personal data in a structured, machine-readable format suitable for transfer to another provider.
You may object to the processing of your personal data where it is based on ali88's legitimate interests, including profiling for responsible gambling monitoring purposes.
ali88 will acknowledge all data rights requests within five (5) business days and will provide a substantive response within thirty (30) days. Where we are unable to fully comply with a request, we will explain the reason in writing.
The ali88 Platform is strictly intended for individuals aged 21 years and above. We do not knowingly collect, process, or store personal data relating to minors. The minimum age requirement at ali88 is 21 years, reflecting the age restrictions applicable to casino-style gambling under the responsible gambling standards we uphold.
If ali88 becomes aware that personal data has been collected from an individual under the minimum age requirement, we will immediately close the associated account, delete all related personal data, and reverse any financial transactions associated with that account. If you believe a minor has registered on our Platform, please notify us immediately at [email protected].
ali88 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, alteration, or destruction. These measures include:
While ali88 takes all reasonable steps to protect your personal data, no method of electronic transmission or storage is completely secure. You are also responsible for protecting your account credentials and should notify us immediately if you suspect any unauthorised access to your account.
The ali88 Platform may contain links to third-party payment gateways (such as the interfaces of Touch 'n Go eWallet, Maybank online banking, or other payment providers) when you initiate a transaction. These third-party services operate under their own privacy policies, which are independent of this Policy.
ali88 has no control over and assumes no responsibility for the privacy practices or content of third-party services. We encourage you to review the privacy policies of any third-party service you access in connection with your ali88 account, including those of your chosen bank or e-wallet provider.
ali88 may update this Privacy Policy from time to time to reflect changes in our data practices, legal obligations, or the features of our Platform. Where changes are material — meaning they affect how we process your personal data in a way that may be adverse to your interests — we will notify you by email at least fourteen (14) days prior to the changes taking effect.
The date of the most recent revision is displayed at the top of this page. Your continued use of ali88 following notification of a material change constitutes your acceptance of the revised Policy. If you do not accept the revised Policy, you should close your account and cease using the Platform.
We encourage you to review this Policy periodically so that you remain informed about how ali88 manages your personal data.
If you have any questions, concerns, or complaints regarding this Privacy Policy or the manner in which ali88 processes your personal data, please contact us through the following channels:
ali88 aims to acknowledge all data-related enquiries within 24 hours and to provide a substantive response within thirty (30) calendar days of receipt. Where a request is complex or involves a large volume of data, we may extend this period by a further thirty (30) days, in which case we will notify you in advance.
Your trust is the foundation of everything at ali88. Explore our other policies, visit the homepage, or reach out to our 24/7 support team if you have any data-related questions.
🔞 For players aged 21 and above only. Gambling can be addictive — please play responsibly. ali88 is not regulated by any Malaysian authority. Players are responsible for compliance with their local laws.